What is headless?
Headless, in the context of e-commerce, means basically that the Frontend of your store lives separately from the Backend. This means that in this architecture, you can use the Shopify administration and checkout superpowers while having the store design and customer experience managed in a more advanced and modern solution.
Summarising: backend — Shopify, frontend and design — we handle it
Is Headless a good solution for me?
Definitely, Headless isn't the right fit for all. It depends on the specifics of your business, how important store performance is for you, your focus on its design, your internal processes, etc. Don't worry - we'll show you the pros and cons of this solution, so you can make an informed decision.
If you still ain't sure, just write us a message.
Pros
- The best customer experience possible
- Easier pixel-perfect design implementation
- Top-notch speed performance
- SEO boost by following all Google recommendations
- Progressive Web Application capabilities
- Super easy and scalable expansion to multiple countries and regions
- Once the first store is completed, the cost of creating a new one is marginal compared with the first investment (a couple of days max)
- Better user experience analytics (powered by Next.js)
- Possibility of creating a custom CMS adapted to your specific needs
- ..... aaaaand we have dark mode too 😆
Cons
- The Shopify theme and code editor can't affect your headless store
- Limited usability of some Shopify apps
- Requires more resources to completion — fancy way of saying more expensive and time-consuming.
FAQ
- What is headless anyway? I have a different solution outside of Shopify. Can I use this at all?
- How should I proceed if I already have a Shopify store?
- What is Next.js?
- What is Contentful?
- Why would I need a content manager system (CMS)?
- What if I need to change my design? Can't I do it myself?
- What apps I won't be able to use with a headless solution?
- How will the checkout work?
- Can I see a demo?